Greatec: From Rocket to Rollercoaster

Greatech Technology Berhad has spent the past six years scaling up impressively - transforming into a global automation powerhouse serving industries like solar, semiconductors, EVs, and life sciences. Revenue grew 3.5 times, and profit after tax tripled.

This was not luck. It was the result of bold moves: entering new markets, diversifying its customer base, and investing heavily in capacity, talent, and acquisitions.

But while the business grew bigger, shareholder returns told a different story. Return on equity was cut in half - not because of new shares, but because retained profits swelled the equity base while profit growth lagged behind revenue. Heavy upfront investment in new factories, people, and subsidiaries also weighed down margins in the short term.

Now, Greatech finds itself at an inflection point - straddling the edge between the Quicksand and Gem quadrants in the Fundamental Mapper. To overcome this predicament – growing revenue with declining ROE - the strategy must shift from expansion to execution. That means making better use of the infrastructure already in place, focusing on higher-margin, repeatable projects, and tightening cost control.

The challenge ahead is clear - turn scale into efficiency, and growth into stronger returns. If Greatech can do that, it won’t just be a leader in automation – it will be a high-performing business delivering real value to shareholders.