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DIY & 99 both are facing same problem..! They have set up stores in Prime areas good sales & profit. but now they have no choice but to set stores at secondary prime areas; less sales & profit which is quite normal. I forecast their EPS will face challenges and heads south graduately.
Always got choices but top management n big boss want to remain in top 30 in Bursa.. Too many stores, staffs not well trained plus quality of goods.. If each stores sales drop 5-10% (compare to 1 year ago), next 2 quarters revenue n profit even worse.