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“Our activities for potential buyers in Hong Kong are mostly personalizedised consultations, which mainly introduce our properties.”
At the same time, Chen Wei, executive director of BCB Berhad, said that the number of property inquiries from Hong Kong has increased significantly since August, but it is not reflected in sales results, because Hong Kong people generally need several months to make purchase decisions. .
“They mostly prefer properties in Kuala Lumpur and Johor Bahru; this trend has contributed to the company’s future sales, so we are also planning to host roadshows and other events for this market.”
Lin Jinyi, head of Corporate Planning and Communications at Aspen Group in Penang, pointed out that under the promotion of the company's active trade show in Hong Kong in the past few weeks, the sales volume of its Hong Kong market has increased significantly, about 50% compared with domestic sales; Inquiries have also increased by 20% in the past few months.
“Hong Kong people prefer apartments and local products. We will also go to the country for roadshows in September and October.”
Low storage in Hong Kong
China’s economic cooling, the Sino-US trade war and the capital outflow caused by the anti-delivery struggle led to a slash of $15.6 billion (about RM65.2 billion) in Hong Kong’s foreign reserves in August from $448.4 billion (about RM1.87 million) in July. From 3.5% to $42.8 billion (about 1.8 trillion), the biggest drop since Hong Kong first published data in 1988.
The South China Morning Post quoted Yali Xia, chief economist of the Asia-Pacific region of the French Foreign Trade Bank (Natixis), as saying that Hong Kong people's confidence in Hong Kong property fell sharply in August, but the surge in overseas property purchases has increased the rapid outflow of capital. pressure.
“Analysts predict that the transaction volume of the secondary property market this year is expected to be 40,000, the lowest level since 1996.”
Worried about the future situation of the port
Potential buyer rejuvenation
Due to the turbulent situation in Hong Kong, the people of Hong Kong are greatly disturbed. Now even the middle class is actively buying homes abroad to prepare for immigration, so that real estate investment is no longer a patent of the rich. At the same time, the age of investors has dropped to about 40 years old.
Chen Wei pointed out that in the past, most of the people who came to invest in real estate in Malaysia were retired people, but now the group that came to ask about it is showing signs of getting younger and younger, about 40 years old.
"Because they are very worried about the current situation in Hong Kong, when buying a house overseas, they will consider the practical problems of the child's future career opportunities and quality of life."
At the same time, He Hansheng said that most of the people who would want to invest in overseas properties were wealthy people. The price of home purchases was tens of millions of ringgit, but now it is mostly middle class.
“Now even if it is not a super-rich, it will invest in real estate overseas. The price of buying a house is about 1 million to 2 million ringgit. Their investment model is conservative, but the number is obviously more than before.”
Our advantage: the threshold of language prices is low
In addition to Malaysia, Hong Kong people also look to Singapore, Australia, Canada, Thailand and the Philippines housing market; among them, the language compatibility and low housing prices are the main advantages of China's housing market.
Chen Wei believes that in addition to Cantonese, China's English level is similar to that of Hong Kong, so it has become one of the countries they chose to immigrate. At the same time, China's living expenses and burdens are not as high as those of developed countries such as Australia and Canada.
“In contrast, the threshold for China’s property prices is relatively low.”
In addition, He Hansheng said: "At the same time, China can sell permanent title property to Hong Kong people, while other Southeast Asian countries such as the Philippines cannot."